Search Engine Optimisation

Search Engine Optimisation (SEO) is a specialised process that involves analysing your website’s underlying code, architecture, and visible content and making enhancements so that the site is returned more prominently in the natural search results of search engines such as Google, Yahoo!, Bing and MSN.

SEO typically involves:

Keyword Research

Uncover which keywords and phrases will bring the most qualified traffic to your website.

Search Engine Optimisation Audit

Determine specific actions that need to be addressed to obtain maximum visibility on all major search engines.

Search Engine and Directory Submissions

Submit your site so that they are included in major search engines and directories

Website Competitive Intelligence

Discover what your competitors are doing and how to position yourself against them.

Website Content Enhancement

Develops and enhances your website’s content and navigational structure to make your site more appealing to search engines.

Link Popularity Enhancement

Increase and improve the quantity and quality of external websites that link to pages on your site in order to enhance your site’s visibility within search engines.